Moongate Lounge

Rebranding & Interaction Design
Project Overview
Moongate Lounge is a moon-themed lounge located in San Francisco's Chinatown. It features a cocktail list with special seasonal drinks made from seasonal ingredients. The lounge is decorated with neon lights and incorporates elements of traditional Chinese housewares. The whole lounge is full of a modern, dreamy and experimental atmosphere.
My Role
Duration
Tools
Branding, Interaction design

12 Weeks

Figma, Adobe Illustrator,
Adobe Photoshop

Logo Design
Concept & Sketches
The owner of this bar hopes that through the Moongate, people will see another world, and he says he wants the Moongate to be full of exploration and innovation.

The bottom half of the logo is inspired by the shape of a cocktail glass. The moon is on the top. The negative shape creates an arch that refers to arches in ancient China.
Logo Refine
Design Language & Typography
Collaterals
Iconography
Prototype for tablet menu